Pre-Development Consulting

When accepting a new consulting assignment I ask my clients to view me just as they would an "in-house" marketing and sales director...but with ten times more experience. My unique depth of experience allows me to provide my clients with valuable insight and specific recommendations throughout their project's design and development process. Regardless of the type of project or its location, I always endeavor to approach its design, marketing, and sales from the perspective of the potential buyers for that project. I have found that understanding buyer needs and expectations and then designing a project that meets or exceeds them is a proven formula for a success.

Clients typically derive the greatest benefit from my services by engaging me at the pre-acquisition or initial planning stages of their project. The menu of consulting services that I offer includes the following:

• Pre-Acquisition Market and Site Analysis
  

• Market Study Coordination and Review
  

• Focus Group Initiation and Monitoring
  

• Cultivation of Key Centers of Influence
  

• Presentations to Prominent Local Realtors
  

• Identification of Target Market Groups
  

• Current Market Trends and Preferences
  

• Conceptual Project Design Direction
  

• Unit Floor Plans and Interior Finishes
  

• Project Amenities and Owner Services
  

• Project and Unit Technology Options
  

• Unit Pricing and Premium Assignments
  

• Marketing Plan Creation and Execution
  

• Marketing Vendors and Sub-Contractors
  

NEWUrban

Consulting . Marketing . Sales

"From Concept To Closings"